Iberdrola.
Women’s Football League Cup
BSPIRT was responsible for the production, creative coordination and on-site management of Iberdrola’s presence at the 2025 Women’s Football League Cup, a high-visibility sporting event for the brand.
Brand Activations.
Brand Activations.
Brand Activations.
Brand Activations.
Brand Activations.
The activation included different opportunities for audience interaction, bringing Iberdrola closer to football fans and reinforcing its connection with the women’s game. The activities were designed to encourage participation both on and around the pitch, with a brand presence adapted to the setting and energy of the event. BSPIRT managed the activation on the ground, coordinating teams, materials and engagement mechanics to ensure a consistent experience across the different moments of the event.
